Demand generation for B2b businesses
From the macro to the micro. Demand generation strategies and plans that B2B businesses can execute to grow revenue.
How I help
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Lead generation
Digital marketing strategies and tactics tailored to your market and competitive environment to generate quality inbound leads that your sales team can close fast. Optimize SEO, pay-per-click advertising, paid search, and website content to generate interest from businesses looking for your products and services.
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Account-based marketing
Build your ideal customer profile and understand when your target accounts are in market for your products and services. Then tailor your marketing and sales tactics to strongly resonate with your market and get more opportunities in your pipeline that have a higher likelihood to close.
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B2B Marketing & Sales Strategy
Bring it all together with a comprehensive marketing & sales strategy that you can execute and give your prospects a stellar experience to convert them into paying customers. Qualify leads and accounts properly and pass quality leads to sales efficiently. Understand how sales and marketing work together for successful ABM programs.